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Christmas In July: Greubel Forsey's Double Tourbillon Technique Will Have You Doing A Double Take


While we all love summer fun, there is something to be said about the "Christmas in July" concept. Some people say the concept for Christmas in July stems from our yearning for a bit of cool weather in the hot days of summer. Others say it's a great time to get a jump on holiday shopping. Yet others say it is just a good reason for a party. While any and all of these may be true, we also recognize that there is a need to think about gift giving year round — with birthdays and special occasions being celebrated all the time.

So, with all of this in mind, here is a suggestion to stave off the summer heat and whet your appetite for making time last.

Greubel Forsey is one of those incredibly rare breeds of watch brand. Launched in 2004 by Stephen Forsey and Robert Greubel, Greubel Forsey has — for the past decade — focused on creating haute horology pieces that underscore great craftsmanship. Their particular focus on the tourbillion escapement has opened new doors of innovation.

The tourbillion is designed to increase the overall effectiveness of a mechanical timepiece by negating the effect of gravity on the watch. Greubel Forsey has innovated the tourbillion escapement by 1) inclining the escapement at a 30° angle and 2) placing one tourbillion inside of another, hence the name "Double Escapement." The theory being that one incline tourbillion inside of another would further reduce the inaccuracies resulting from gravity. It worked.

And since then, the brand has been building new watches and new inventions that are always stretching the boundaries of watchmaking. The Double Tourbillon 30 Technique BiColor in Platinum with ADLC titanium side plates – retailing for well over half a million dollars – is one of those watches that will have your jaw dropping.

Created in a very limited edition of just 22 pieces in platinum, with engraved black ADLC titanium plates, the mechanical hand-wound masterpiece houses the patented tourbillon Caliber GF02s. With a double tourbillon escapement angled at 30 degrees, the watch offers an outer tourbillon 4-minute rotation indicator, and inner tourbillon 60-second display, power reserve indicator (120 hours), small second display and hours and minutes.


While the two tourbillon cages consist of 132 parts, the complete movement houses 385 individual components and 43 domed jewels set into gold chatons. The watch achieves its 120 hours of power reserve thanks to four coaxial series-coupled, fast-rotating barrels – one of which is equipped with a slipping spring to avoid excess tension. The watch further features a free-sprung variable inertia balance wheel and a host of other complexities that may just boggle the mind.

The watch is built in platinum or in 18-karat rose gold and features a sapphire crystal and caseback for viewing the exquisitely finished movement. Trust us, this is one watch brand you have to see to believe.

Oh, and by the way, our store is air conditioned — making it the perfect summer chill atmosphere.