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Thoughts On The Highly Anticipated Release Of Apple's IWatch

SSFJ President, Andrew Block, was recently quoted in an article published by Watch Time.


March 3, 2015 By Mark Bernardo

Here is a peek at Mr. Block's quote:

Also expectedly, many watch industry figures have been chiming in on the Apple Watch and what it means for the traditional watch industry. One of the most recent is Andrew Block, president of Stephen Silver Fine Jewelry and former vice president of watch-retail giant Tourneau, who said in a statement, “First-time watch buyers entering the market have been left with the choice between fashion brands from Fossil or traditional brands like Tissot, with not much else to choose from. The Apple Watch broadens the offerings in the entry level category which will eventually benefit the entire watch industry.” On the issue of how the Apple Watch can capture the minds and dollars of the millenial generation where traditional brands have failed, Block says, “Due to smartphone technology many in the millennial set are not wearing watches leaving some valuable real estate on their wrists waiting to be claimed. Once this generation takes the dive into watches, there will be a natural progression to the upscale analog market as they become more established in their careers.”